This matcha is so good! I don't have a good day if I don't have a cup of this matcha. I love drinking it solo, or as a latte :)

I love their matcha! It’s great for people who love a strong matcha taste in their lattes. It’s great for an everyday matcha as well.

Lovely nutty and roasted flavor of hojicha that goes well with any type of nut milk. Personally, I love it with oatmilk, and it really brings out the flavor of the hojicha.

Immediate opened it and prepared myself a simple latte with honey, happy i listened to the other reviews because this blend was absolutely delicious! Not bitter at all, with a smooth pleasant flavor! My new favorite!

I've tried over ten hojicha powders (so far) across the internet and this one is by far the best daily go to for hojicha. Its sweet and dark not a gritty texture like many. Amazing hojicha, thank you.

I love this whisk! It’s affordable and still equally as beautiful! Haven’t found a place that sells this masterpiece any lower than this price with free shipping! I added my own charm to it!

perfect frother:) very powerful, sleek design, stays charged

i really like this matcha, great taste, very minimal bitterness. perfect for daily morning matcha, more affordale than other brands ive tried. i’ve only had it with ice and water so far.

This was my first time trying Midori Spring matcha but I heard great things about it. For reference, I like matcha powders similar to Ippodo's Ikuyo and Rocky's cerimonial blend. This matcha was very fine as a powder and had no bitterness or astringency as a latte. This flavor was nutty, toasty, and vegetal. It was also very bold and stood out strong with the milk. I would definitely purchase this product again. ☺️

One of the best affordable matchas. I have been using Midori spring products from the past 6 months and they don’t disappoint. The emerald matcha has mellow earthy notes with slight umaminess. It's lighter in colour compared to their rare ceremonial grade matcha but a best option for daily matcha drinkers.

This is my first time trying Hojicha and it’s great!! It taste nutty and caramely by itself. Have been trying to find an alternative to matcha because of the caffeine and this is perfect. Doesn’t give you the jitters but gives you the right amount of energy to tackle whatever tasks you have.

Great product and taste!

great value for 100g! Froths up nicely too

Love it. Good color perfect everyday matcha

A lot of people who are matcha police fuss about using ceremonial grade matcha for lattes and insist on using culinary grade instead. However, it's actually hard to find culinary grade matcha that tastes good and is high-quality enough to make a great latte. However, this one was a great find :)

This product pleasantly surprised me when I first tried it! It is genuinely tasty and potent for something graded as "culinary." I thought I’d need to use more powder than the usual measurement I use per serving since it’s "culinary grade", but that wasn’t the case at all!
I'm not very good yet at describing matcha flavor notes, but as a latte, I thought it was smooth, had a hint of roasted notes, and most importantly, left no bitter aftertaste.
It has complexity to its flavor profile that you would expect from ceremonial grade ones. I actually prefer it over a lot of the ceremonial grade matchas that I have tried due to a combination of its price, flavor and bitterness level.

I'll definitely be repurchasing once I finish my current one. Right now, it's my go-to affordable and high-quality "culinary grade" matcha for everyday lattes! :)